Capital Investment Advisors ("CIA"), founded in 1996 by Mike Reiner following a successful corporate banking career, began with its first office in Sandy Springs, Georgia, offering tailored wealth management services that spurred its national growth. The firm’s leadership evolved in 2009 with the addition of Managing Partners Wes Moss, Mitch Reiner, and Matt Reiner, driving collaborative expansion. CIA now has a team of over 100 and manages more than $6.2 billion in assets as of February 2025. The firm operates as a family-owned, fiduciary, fee-only firm rooted in Purpose Planning—a values-based approach aligning clients’ wealth with their priorities. Specializing in custom income portfolios for the "millionaire next door," self-made individuals valuing simplicity and connection, CIA is recognized as a trusted, down-to-earth financial partner, delivering thoughtful, relationship-driven advice with a multigenerational perspective. Its expertise lies in crafting meaningful financial plans, maintaining a fiduciary, fee-only structure for objective guidance, and fostering confidence through an education-first approach that simplifies complexity.